May 25, 2012

QR Codes with Style

We have all seen these new little bar codes invading all forms of printed and online marketing materials. QR (Quick Response) codes are a two dimensional bar code originally developed by Denso Wave (a subsidiary of Toyota) in 1994 to track vehicles during manufacturing. They can hold a relatively large amount of data and can be scanned at high speeds. In terms of practical marketing use, they have proven somewhat underwhelming in the United States, but I believe with a little style tweak via Adobe Photoshop, QR Codes can be a nice addition for re-enforcing your branding efforts. Keep in mind that 50.4% of the US population now has a QR Scanner in the form of a smartphone on them at all times (Source: http://blog.nielsen.com/nielsenwire/?p=31688). […]

The NetSource design team is pleased to announce the launch of www.islandgroveagproducts.com, a new E-commerce website for Island Grove Agricultural Products.

Located near Hawthorne, Florida, Island Groves’ Nursery Division is one of Florida’s largest commercial blueberry plant producers. In addition to blueberries and other edibles, Island Groves also produces a variety of native and ornamental shrubs, palms and grasses. […]

Northwest RV Sales, of Salem, Oregon, has launched a new website using NetSource’s exclusive dealer website content management system, EZ-Site. The website features new and used RVs for sale and select RV units for rent, powered by online inventory tools from RVUSA.com.

One of Oregon’s premier family-owned RV dealerships, Northwest RV Sales offers a full range of RV repair and maintenance services. Customers can find Northwest RV Sales’ entire inventory of new and pre-owned RVs on their new website at www.northwestrvsales.com. The browser-based EZ-Site system lets the dealership staff easily update and maintain the website without the need for any special software. […]

Auto Boss, Inc. of Mesa, AZ has launched a new website using NetSource’s exclusive dealer website content management system, EZ-Site. The new website is mobile-enabled, allowing visitors to easily browse RVs and the rest of the website from modern mobile device. The animated header highlights the picturesque Arizona scenery enjoyed by their camper customers. […]

Keystone RV Center of Greencastle, PA just launched a new website, using NetSource’s exclusive dealer website system, EZ-Site. The new website is mobile-enabled, allowing visitors to easily browse RVs and the rest of the website from modern mobile device. The animated header boasts mountain views and featured RVs for sale. […]

Quora’s goal is to be able to answer questions that Google and Wikipedia can’t. They are accomplishing this goal by posting user generated questions answered by the rest of the Quora community. A rating system that pushes answers up or down depending on community agreement moves the “best” answer to the top. Currently Quora is generating a large amount of buzz online. The main reason for this buzz isn’t the concept – questions and answer sites like Yahoo! Answers have been around for years – but instead the user group is Quora’s greatest strength. It seems that very influential business owners, celebrities, and other major industry leaders are actually active Quora users. Case in point, the question “What is an ideal use case for Amazon PayPhrase?” was personally answered by Amazon CTO Werner Vogels. […]

I will freely admit my bias towards icons upfront, I believe that just about every design can benefit from their use. What exactly is an icon you might ask? For design purposes, icons are simplistic representations of a concept. Take something big and grand, like the Earth, and reduce it down to a it’s most basic but identifiable depiction. […]