Pitfalls of Social Media Automation

Social media automation tools and services are some of the biggest benefits of any online marketing strategy, but be sure you don’t take all of the personal engagement and traffic generation potential out of your posts by relying too heavily on this.  Here are 5 things to watch out for regarding social media marketing automation. […]

Pinterest Marketing

Should you be utilizing Pinterest to market your business? This video features information on Pinterest’s demographics, types of businesses best served, marketing tools available and best practices on using Pinterest for marketing your business. […]

Social Media Automation

Social Media Automation is the use of software and apps to help manage and automate social media management. This can include post scheduling, synchronizing posts and content between social platforms, and setting up automatic responses to messages and social actions taken by your followers and customers. Spending time to create automated posts and events can eliminate the need to spend time every day on your business’ social media activities.

Automation and efficiency are some of the biggest benefits of any good online marketing strategy, but be sure you don’t take all of the personal engagement and traffic generation potential out of your posts by relying too heavily on automation. Here are some tips to make sure you don’t turn your business’ social feeds into “anti-social” feeds!

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It all leads back to one thing

Congratulations! You just hired a social media specialist to handle your social media presence so that means you can just sit back and watch the magic happen. If the magic doesn’t happen then you can blame them for the failure, right? Wrong!

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man sitting the MacBook retina with site Google on screen

We all know that a great testimonial from a customer or client feels good and provides a certain amount of validation that our business is doing the right things. However, many don’t realize just how important it is to consistently ask for reviews from happy clients. Although that may seem like just another little thing to add to your already growing list of things to do, we assure you it is one of the most important things you should be doing on a regular basis. This article will attempt to give you the motivation you need to make this a must on your daily to-do list by outlining the top 3 reasons why getting reviews, and in particular Google reviews, could be the difference between a business that takes off or one that is struggling to be seen.

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Twitter Marketing for you Business

How should you be using Twitter to market your business? In the fourth installment of NetSource’s Social Media Marketing series, Brent Haeseker and our social media expert, Veronica Buhl, delve into the Twitter’s advertising and marketing tools, demographics, and tips for maximizing your marketing potential on Twitter.

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Marketing with Instagram

In this 3rd installment of our Social Media Marketing series, Brent Haeseker and Veronica Buhl discuss Instagram and how to use it to promote your business.  They also break down the demographics to help you determine if Instagram’s user base is the right audience for your product or service offering.  You may discover Instagram is where you need to be reach your customers, or maybe not?  Watch to find out.

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Marketing with LinkedIn

Are you using LinkedIn to its fullest potential? Brent Haeseker and Veronica Buhl return for the second installment of their Marketing with Social Media series. This time they discuss how you should be using InMail, business pages, and industry specific groups to maximize your networking abilities.

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Facebook Pages

Setting up your business Facebook page is always an exciting milestone. Now people will be able to find you, share your content, and become raving fan loyal customers, right? Well, maybe! You see, if all you do is set up your Facebook page you still might not be reaching people and it could be because of two simple oversights.

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Facebook News Feed Changes - How to Overcome It

Don’t let your content go unseen! Facebook has made changes to its algorithm that could affect the amount of exposure your business has to its customers. In this video, Brent Haeseker and Veronica Buhl from Netsource  explain how to adjust to this change and use it as an advantage to promote customer engagement.

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Online Marketing Word On Blackboard With Supportive Icons

Perhaps your still doing the social media for your business on your own or maybe you have assigned it to another employee by adding it to their duties. Whatever your social media arrangement, if you are trying to run a company and handle your business’ online presence without the help of a social media specialist or manager more than likely you are not getting the benefits you could from it.

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