If you’ve ever been in charge of your company’s website (or are considering having a site built), you know that there are some industry terms that designers, developers, and consultants throw around. If you’re not a techie, you might sometimes feel like your web designer is speaking a foreign language. Sometimes you might recognize a buzz-word you heard on the news or read about in a business journal. Sometimes, these are technical terms that just go with the terrain. All of them are necessary for you to understand though – to make sure you get the most out of your site and your service providers. […]
Pinterest should be one of the top contenders as a marketing avenue for your business.
According to Salesforce, which has access to Pinterest’s user data, Pinterest accounts for approximately 23% of social media-inspired sales. Assuming your target market fits Pinterest’s demographic (70% female, average age of 40), here are 17 ways to use the service to promote your business in 2017 (and beyond).
Social media has come a long way since the original MySpace or Facebook days. Nowadays, it’s not uncommon for people to have multiple social media accounts that they post to once, twice, sometimes three times a day. These new platforms including Twitter, Snapchat, Pinterest, and Instagram, just to name a few, each have their own features that can help your business achieve different goals. However, not every business is right for every type of social media. Keep reading to find out if Instagram is right for your business.
We’ve all been there. You spend hours on your masterpiece – planning, scooping out messy pumpkin guts, carving away carefully. Finally, you add a candle, turn off the lights, and enjoy your amazing jack-o-lantern. Now you want to save it for posterity in a picture, and also share it online with your friends and family. But the photo you take ends up a blurry, dark mess, and no matter what you do, you can’t capture the awesomeness of your pumpkin…
Here’s how to get the great Halloween pumpkin photo you’ve been dreaming of! […]
URL tagging is a very important part of tracking the performance of your AdWords ads and can help you determine which ads and keywords are giving you the best (and worst) ROI.
What is URL tagging? […]
Does your business have a strong online presence?
Volatile and ever-changing, the business world is tough and becoming increasingly harder to stay ahead of the competition and reach new customers. However, most business owners simply don’t have the time to research about best web design practices and new and innovative marketing strategies. Our research here at NetSource Inc. involves everything in the digital world including, but not limited to, Web Design Best Practices, SEO, Social Media, Paid Advertising, and Remarketing. This comprehensive guide will give an overview of all the services offered here at NetSource Inc. and provide specific articles about each subject to further your knowledge in these areas.
If you’ve got a business that fits Pinterest’s demographic and focus, your online store needs to be there. This social network consistently drives referrals, traffic and sales to websites. But what you really need to know are two things:
- Is Pinterest right for your business?
- If so, how can I use Pinterest effectively?
Everyone knows what bad design looks like. I know what you’re thinking: If everyone knows what bad design looks like, then why do people still think animated flaming skulls on websites are a good idea? […]
It’s no secret that the world is obsessed with their phones, studies show that we spend, on average, five hours a day on our phones and check them about 85 times a day! Why is this so important? Enter Google, the dominating search engine in the world and a mainstay of digital advertising. At the recent Google Performance Summit, Google revealed big additions to the PPC world revolving around the idea of a mobile-first world and “micro-moments.”
What’s the first thing you do before you buy something or go to a store?
According to the experts at AdWeek, 81% of shoppers do online research on the company or product they are considering BEFORE they make a purchase. A major part of thisresearch process consists of reading online reviews. Whether we like it or not, reviews are one of the most important and trusted resources that people take into account when choosing where to shop, eat, or do business.
As a business owner, reviews are extremely important to your reputation, and they simply can’t be ignored. Your goal should be to generate positive reviews from your customers. But how? How do you get someone to go home and write a review after a good experience? What do you do when someone gives you a bad review?
Don’t worry, keep reading and we’ll answer all these questions for you.
But first, the key to your reputation starts with YOU. […]
Even with all our new technology, smartphones, social media, etc., email is still one of the greatest marketing tools around. It’s inexpensive, flexible, targeted, and very effective if done correctly. […]