Volatile and ever changing, the business world is tough and becoming increasingly harder to stay atop without adopting strategies to reach new customers. However, business owners typically don’t have the time to keep up on their research about best web design practices and new and innovative marketing strategies. Our research here at NetSource Inc. involves everything in the digital world including, but not limited to, Web Design Best Practices, SEO, Social Media, Paid Advertising, and Remarketing. This comprehensive guide will give an overview of all the services offered here at NetSource Inc. and provide specific articles about each subject to further your knowledge in these areas.

Start advertising your business today!

[…]

Digital tablet with blank screen in coffee shop cafe

Everyone knows what bad design looks like. I know what you’re thinking: If everyone knows what bad design looks like, then why do people still think animated flaming skulls on websites are a good idea? […]

adwords-image

It’s no secret that the world is obsessed with their phones, studies show that we spend, on average, five hours a day on our phones and check them about 85 times a day! Why is this so important? Enter Google, the dominating search engine in the world and a mainstay of digital advertising. At the recent Google Performance Summit, Google revealed big additions to the PPC world revolving around the idea of a mobile-first world and “micro-moments.”

[…]

What’s the first thing you do before you buy something or go to a store?

According to the experts at AdWeek, 81% of shoppers do online research on the company or product they are considering BEFORE they make a purchase. A major part of thisresearch process consists of reading online reviews. Whether we like it or not, reviews are one of the most important and trusted resources that people take into account when choosing where to shop, eat, or do business.

thumb icons for Customer review concept.

As a business owner, reviews are extremely important to your reputation, and they simply can’t be ignored. Your goal should be to generate positive reviews from your customers. But how? How do you get someone to go home and write a review after a good experience? What do you do when someone gives you a bad review?

Don’t worry, keep reading and we’ll answer all these questions for you.

But first, the key to your reputation starts with YOU. […]

For many business owners, your business’s Search Engine Optimization, or SEO, might as well be your annoying younger sibling. It’s always bothering you and you’d rather ignore it than try to understand what it’s talking about.

However, ignoring your SEO is NOT the right decision. No matter how hard you try to pretend it doesn’t exist, SEO makes a huge difference in driving potential customers to your website.

Simferopol, Russia - July 13 2014: Google biggest Internet search engine. Google.com domain was registered September 15, 1997.

[…]

Twitter is not new to the social media scene. Since it launched in 2006, Twitter has become one of the most popular social media platforms on the planet for individuals, celebrities, businesses, etc. As of 2015, Twitter had over 320 million active users sending over 500 million tweets a day. But, why should you care?

twitter1 […]

At some point in your online life you’ve probably visited a website where a form popped up asking you to fill out some basic information: name, email, phone number, etc. Maybe you’ve never filled one out, or maybe you’ve filled them all out (which is why you spend the first 15 minutes of your day deleting promotional emails from your inbox). Either way, you understand the concept.

These forms, a.k.a. lead forms, are actually a tool that website owners use to get more information about their current customers or new customers. They also allow website owners to stay in contact with customers, keep them informed, or provide them with certain benefits. […]

cropped-bg-temp

There are many reasons why customer service is important to your success as a company.  The main reason is customer service can cost you repeat and future business if it is bad.  No matter how niche your business may be, with the whole world online, competition is fierce.  It only takes one bad experience, no matter how trivial, for a customer to look elsewhere.  Fortunately, there are many preventative measures you can implement online to help your customers resolve issues and improve the level of service you offer.

[…]

As search engines have evolved, so has the process of getting your website indexed and ranking well on them. It’s no longer possible to add some keywords to your website and expect it will be returned in search results when someone searches using those terms. Search engines today return results based on what they interpret the searcher’s query to mean, rather than by just picking out certain “key” words or phrases.

[…]