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There Is No Defense Against You
Every social media platform on the Internet today has security problems of some sort. Typically, the more popular the platform, the bigger the problems. Facebook, Twitter, Pinterest and similar social media are all lucrative hunting grounds for spammers, phishers and...
E-Commerce and Payment Security
A surprising number of small businesses avoid E-commerce because they believe credit card information submitted via the Internet can be easily compromised. Nothing could be farther from the truth. In fact, if your E-commerce is properly implemented by a skilled...
Mobile Search Is a Major Motivation
Does your business really need to have a website that's mobile-friendly, or perhaps even a separate version of the site that's dedicated to mobile device users? That's a question that a lot of business owners are wrestling with as they watch the mobile operating...
How Do Visitors Search for Your Website?
When you start looking through all of the statistics regarding your website, it can be hard to sort out what's important from what's merely interesting. Web stats reporting packages can confront you with a staggering variety of reports. There are as many opinions on...
Website Usability: Who Are You?
If you're a super-hero like Spiderman or The Tick, a secret identity can come in handy. When you're running an E-Commerce website, however, shrouding your company details in mystery can ruin your business. One of the main disadvantages of E-Commerce is that consumers...
Put Your Website Visitors In Control
In most of the website usability studies that I've read, poor legibility is by far the most frequent complaint encountered. It's generally a sin of comission on the part of web designers, because web-safe typography by default is designed to be both legible and...
How to Manage Your Content for Best Search Engine Results
If your website is built on a content management system (CMS), you've got a powerful tool in your hands. You can use your CMS to keep all of the information on your site up-to-date, provide fresh and engaging information to your site visitors and manage all of your...
Your Website: It’s About Time
Websites offer a seemingly endless amount of space for your content, especially compared to traditional media like print or broadcast. For a relatively small hosting fee, you can literally publish entire libraries of text. An average 500 MB hosting account has enough...
By the Numbers: Believe What You See
Contrary to what some people might think, website statistics were not invented by the Brothers Grimm. They're not fairy tales, nor are they numbers pulled out of thin air by College Johnnies who want to show how smart they are. Website statistics are built on...