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The NetSource Technologies expert design team strikes again! Recently, our team launched Triple Crown Homes’ new and improved website. Triple Crown Homes builds brand new homes with high quality construction and a good warranty while keeping a high reputation of care for home buyers. Each home is built with passion and great attention to detail.

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If you have determined your website is due for a redesign, now is the time to start setting your goals for it.  Before you think about color schemes, visual eye candy, or even a budget, determining what your website goals are will help guide all other aspects of the planning and design of the site.  Yes, even before determining your budget, you should set your goals.  Then based on your budget, you can scale your goals accordingly.

I speak to a lot of business owners about their websites.  There is a surprising variety of goals that I hear from these business owners as to what they are seeking.  While I’m no fan of design by committee, I do see that most of the best goal setting for a website redesign comes from a company where multiple staff or department heads are consulted.  Different departments have different vantage points on the business and thus can see different needs that may not be obvious to others – even the business owner.

To give you a head start on ideas for your goals, I’ll give you a peak into some of the most common goals I’ve heard from clients during my 17 years with NetSource: […]

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While the age of a website is a good indicator of whether it is time for it to be redesigned, in truth there are more indicators to consider.  Like us humans, some websites age better than others.  You can be 100 years old and still run a marathon (it’s very rare, but it’s been done) or 20 years old and an out of shape couch potato (probably not as rare, unfortunately).  A well designed site from a reputable development company can have a much longer and more productive lifespan than a poorly designed website.  That said, you should do a health report on your website each year to make sure it is still performing at it’s best for you.

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ESPN Pensacola sports broadcast journalist Toni Reed just launched her new website with the help of the NetSource Technologies expert design team. The new site, www.thetonireed.com, is the most effective platform where Toni can share her online content, post live videos and interviews, write blog posts, and keep her audience updated on all of the sports teams and activities. […]

The world we know today is one of digital dominance, and the average amount of time spent online increases every year. People have become more interested in online shopping because they think they can get better deals online and won’t have to shop in crowded malls or stores.  According to nchannel.com, 64% of people think customer experience is more important than price and 65% of people have cut ties over a single poor experience.

Numerous factors are taken into account when discussing customer experience and the most important factor of customer experience is website design. Your website’s design determines how a customer feels and interacts with your brand.

So how do you know if your business has poor website design? Here are the top 4 warning signs that your web design needs improvement:

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Auto Corral RV, located in Mesa, AZ, launched a new website using NetSource’s exclusive dealer website content management system, EZ-Site. The new website allows site visitors to browse the company’s inventory of new and used RVs, and also presents information about the company’s service department, specials, and financing options.

Auto Corral RV specializes in Class A, B, and C motorhomes, fifth wheels, travel trailers, and diesel pushers. The browser-based EZ-Site system lets the dealership staff easily update and maintain the website without the need for any special software. […]

One of the big advantages to a stand-alone E-commerce solution is that a skilled developer can completely customize both the design and the programming to suit your specific business requirements. No two businesses are run exactly the same way. This means that they frequently have demands that simply can’t be satisfied within the limits of a one-size-fits-all solution. An E-commerce project has the highest chance for success when it can be adapted to your existing business practices, instead of requiring that your business practices adapt to your web site.

With a stand-alone E-commerce web site you’re generally letting yourself in for more work. A LOT more work. That’s why stand-alone sites truly aren’t a suitable solution for every small business. If you plan a very small online inventory and can be satisfied with minimal-to-basic marketing tools, then a hosted solution may be the best route to take. […]

When a small business owner makes the decision to enter into the world of E-commerce, the first decision that confronts them is usually whether they need to build a stand-alone E-commerce web site or sign-on with a hosted application provider like Magento or BigCommerce.

Each approach has its advantages and disadvantages. What the small business owner has to decide is which method of online selling will provide the most value and return on investment. Today I’ll take a closer look at the plus and minus columns for online storefronts based on hosted applications. […]

Translating your E-commerce idea from concept into reality requires an investment of time, money and resource. For the small-business entrepreneur, a first-time E-commerce project can generate a few unpleasant budget surprises.

Some of your project’s budget elements may be self-evident, but a few are less obvious. An experienced and reputable E-commerce developer should work through a complete ‘first year’ budget with you before your project begins. In addition to the one-time development costs associated with getting your site built, tested and functioning properly there are continuing costs that should figure into your long-term calculations of profitability. […]

Soon after you decide to add E-commerce to your small business, you may find yourself suffering from a touch of sensory overload. There are a lot of E-commerce engines, shopping cart systems and hosted storefronts vying for your attention. How do you sort through all of that to find the solution that best suits your business?

Finding the best solution is largely a matter of asking the right questions. Today I’m going to arm you with a few good questions – along with some related ‘thinking points’ – that should help you sort through all of the information and make the best possible decision. Here are five key considerations: […]