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There is much thought that goes into any new website, and the larger your site and the more features it has the more planning will be needed to ensure your goals are met.  But before we jump into determining your website needs, let’s start with the needs of your customers.

It is important to realize your website is not for you.  You are not marketing to yourself – you are marketing to potential customers.  You are not trying to sell products and services to yourself – you want THEM to buy from you.  To do this you need to know how to appeal to them.  What are their needs that you can serve with the products and/or services you offer? […]

NetSource’s web design team is proud to launch a new website for Alvarez Truck Brokers of Florida, Inc. Since 1974, Alvarez Truck Brokers has been proudly serving partners and customers in Ocala, Florida.

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Before we dive in, lets test your knowledge!

Woo, glad we got that out of the way! Now if you read any of the articles above or have browsed the internet in the past, oh let’s say 2 years, chances are you’ve heard about the seismic shift of consumer device usage from desktop to mobile. In response, Google has been announcing big changes left and right, starting with the Mobile algorithm update, dubbed “Mobilegeddon,” continuing at the Google Summit and more recently the upcoming split of the search index into the mobile index and desktop index. So how do we take advantage of these changes in 2017?

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Pinterest should be one of the top contenders as a marketing avenue for your business.

According to Salesforce, which has access to Pinterest’s user data, Pinterest accounts for approximately 23% of social media-inspired sales. Assuming your target market fits Pinterest’s demographic (70% female, average age of 40), here are 17 ways to use the service to promote your business in 2017 (and beyond).

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İstanbul, Turkey - January 26, 2016: Woman hands holding an Apple iPhone 6 and taking photos of a food with Instagram application. iPhone is a touchscreen smart phone produced by Apple Inc.

Social media has come a long way since the original MySpace or Facebook days. Nowadays, it’s not uncommon for people to have multiple social media accounts that they post to once, twice, sometimes three times a day. These new platforms including Twitter, Snapchat, Pinterest, and Instagram, just to name a few, each have their own features that can help your business achieve different goals. However, not every business is right for every type of social media. Keep reading to find out if Instagram is right for your business.

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Shot of a young woman using a digital tablet in a boutiquehttp://195.154.178.81/DATA/i_collage/pu/shoots/805077.jpg

If you’ve got a business that fits Pinterest’s demographic and focus, your online store needs to be there. This social network consistently drives referrals, traffic and sales to websites.  But what you really need to know are two things:

  1. Is Pinterest right for your business?
  2. If so, how can I use Pinterest effectively?

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What’s the first thing you do before you buy something or go to a store?

According to the experts at AdWeek, 81% of shoppers do online research on the company or product they are considering BEFORE they make a purchase. A major part of thisresearch process consists of reading online reviews. Whether we like it or not, reviews are one of the most important and trusted resources that people take into account when choosing where to shop, eat, or do business.

thumb icons for Customer review concept.

As a business owner, reviews are extremely important to your reputation, and they simply can’t be ignored. Your goal should be to generate positive reviews from your customers. But how? How do you get someone to go home and write a review after a good experience? What do you do when someone gives you a bad review?

Don’t worry, keep reading and we’ll answer all these questions for you.

But first, the key to your reputation starts with YOU. […]

For many business owners, your business’s Search Engine Optimization, or SEO, might as well be your annoying younger sibling. It’s always bothering you and you’d rather ignore it than try to understand what it’s talking about.

However, ignoring your SEO is NOT the right decision. No matter how hard you try to pretend it doesn’t exist, SEO makes a huge difference in driving potential customers to your website.

Simferopol, Russia - July 13 2014: Google biggest Internet search engine. Google.com domain was registered September 15, 1997.

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Twitter is not new to the social media scene. Since it launched in 2006, Twitter has become one of the most popular social media platforms on the planet for individuals, celebrities, businesses, etc. As of 2015, Twitter had over 320 million active users sending over 500 million tweets a day. But, why should you care?

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