Let’s face it, there’s a ton of image file formats out there, and unless you are a graphic designer, you’re probably confused as to what all those file extensions mean. You’re also probably curious why your web developer or ad agency are asking you for specific file types for your different digital assets. In this video, our website consultant, Brent Haeseker, speaks with Derek Heron, one of our designers, in order to help you learn about these file formats. […]
In terms of mass media, video is king to consumers. While not all video receives the same amount of attention from consumers, as a whole, Americans spend a combined total of over A BILLION hours a day watching videos. Needless to say, video can be of great use to your business for advertising and marketing efforts. What about a live feed though? Seeing that social media sites don’t seem to be a passing fad, it may be time to consider using live streaming tools for your business.
If your business is B2C or B2B, the photographs on your website have the power to make an impactful first impression for your brand. Photography is important for your brand, whether it’s aesthetics tailored to your targeted audience, or high-quality pictures of your products. It could be the reason a visitor decides to stay on or leave your website, or decides to contact you for a consultation, or purchase a product. Good photography is essential to any business and will increase engagement of website and social media visitors.
Check out ten statistics that prove why you need the right photography for your website:
If you need professional eyes to build your website and help you generate good photography, our web design and social media marketing experts at NetSource Technologies can help. Contact us today by calling 1-800-709-3240 or click here.
In the social media ruled world we live in today, the use of quality imagery has become a necessity for any business with hopes of being successful. Some of the most popular sites that offer a means to spread information about your business operate mostly if not totally with the use of images. Platforms like Instagram, Pinterest, Snapchat, and Facebook offer users the ability to add images to posts. Looking at how successful these companies have been and are currently, there must be something to incorporating this feature.
Pinterest should be one of the top contenders as a marketing avenue for your business.
According to Salesforce, which has access to Pinterest’s user data, Pinterest accounts for approximately 23% of social media-inspired sales. Assuming your target market fits Pinterest’s demographic (70% female, average age of 40), here are 17 ways to use the service to promote your business in 2017 (and beyond).
We’ve all been there. You spend hours on your masterpiece – planning, scooping out messy pumpkin guts, carving away carefully. Finally, you add a candle, turn off the lights, and enjoy your amazing jack-o-lantern. Now you want to save it for posterity in a picture, and also share it online with your friends and family. But the photo you take ends up a blurry, dark mess, and no matter what you do, you can’t capture the awesomeness of your pumpkin…
Here’s how to get the great Halloween pumpkin photo you’ve been dreaming of! […]
When a website represents your business online, you can’t really afford for it to have bad photos running around scaring away your customers. Hiring a professional photographer for your business images is the best solution, but it’s not always practical for everybody. So a lot of website owners resort to taking their own photos, or having somebody on their staff with a decent camera do the job for them. […]
gif, jpg, png… You may have noticed these three little letters at the end of your image files. There are a lot of different types of file formats available for images, so how do you know which one to use?
Each file format has different advantages and disadvantages. Depending on what type of image you are creating, you can pick the file format that will give you the best quality and size for your project.
Here is a handy guide to some of the most common file formats for the web: […]
Photos can play an important role in delivering your website’s message, whether you are trying to persuade the visitor to buy your products or services, or simply trying to educate them on important information. By using photos thoughtfully, you can support the text on your page and deliver a stronger message. […]
In this article we will take a look at creating some great looking product photos on a budget. We will outline how to shoot a basic product shot. The emphasis will be on background, lighting, and the positioning of the product itself. You can use any small object to shoot that offers a great example to highlight the basics of lighting and shooting an isolated product photo. I have chosen a small friendly shaped incense burner. […]