first baptist church of ocala

NetSource Technologies, Inc. is proud to announce the launch of First Baptist Church of Ocala’s new custom website! First Baptist Church of Ocala ( FBC ) has been a pillar in the Ocala Community for many years… Dedicated to helping members of the community grow in their faith.

First Baptist Church of Ocala Gets a New Custom Website

The new custom website for FBC is a WordPress site with a custom theme.Made custom to accommodate their specific needs. This new website is not only clean and simple in design, but user friendly as well. Making it not only easy for back-end administrators to manage, but also smooth and easy for users to navigate  at the same time.

Their new website also comes with a newly designed logo. This new logo, along with the website design, brings the church together in a cohesive manner. The site has a more modern feel to it in order to match the path of the church itself, but brings in classic elements at the same time. Combining the modern with the classic, just as the church itself is doing with its services and sermons.

 

first baptist church of ocala

The newly designed website was built with the congregation in mind at all times. We know that not everyone has access to a laptop or desktop, which is why all of our designs, including the new FBC website design, is built mobile first. A responsive design which is compatible with iOS and Android devices makes this site perfectly fit for this generation.

It’s one thing to make a great website. It’s another to make that website easy to search for and find. That is why when we created the FBC site, we made sure it was SEO optimized. .. Using keywords and phrases in each page. Customers often use these words to search for goods and services, making SEO optimization and integral part of website design. With our SEO design services in place for FBC, they know be ranking for important keywords on Google and Bing search engines.

Netsource Technologies, Inc.

NetSource Technologies is an award-winning web design, hosting, e-commerce and consulting company that has been serving Ocala, FL and clients nationwide since 1995. Our design team specializes in creating custom websites for clients in every industry.Visit www.netsourceinc.com for more information on our services and to view additional client websites. Does your business need a new website? Contact Us Here!

Refresh Your Image with Custom Branding from Our Award-Winning Design Team

Have you been considering taking your business to the next level? Creating a brand for your company is one of the most important steps to growing your customer base. Without the tools and insights into making a cohesive brand, it’s nearly impossible to design something worth looking at. That’s why you should hire marketing and branding experts that will carefully craft your brand from the ground up.

NetSource Technologies Inc. offers website development, marketing services, and branding strategies to improve your business. Based in Ocala, Florida, our award-winning team is made of professionals with years of industry knowledge and experience working with a range of clients. We understand what it takes to design the perfect marketing plan, and we’ll do everything our power to deliver real results. No matter what goal you have in mind, we’re here to help you achieve it.

The following are some of our branding mechanisms we’ll use to define your business:

Social Media Management

To have a cohesive brand, you must have a social media presence. It’s an interactive way to listen to your customers and promote your services. If you don’t have anything at all to represent your company, having social media is a great place to start.

Through blogging and posting on social media, you’ll establish an online presence and be easier for customers to find. It’s also a great way to see direct and immediate results as you grow your following. We track the analytics of your pages with advanced web applications to ensure that your content is engaging and reaching the right audience. It’s a huge component of what turns a business into a brand.

 

Email Marketing and Retargeting

So you were able to attract a new customer, now what? To turn your one-time customers into loyal followers of your brand, it’s important to reconnect with them. Through marketing efforts like email and retargeting ads, you can reach back out to anyone whose been to your business before and share new deals and products with them. They’ll be more likely to remember your name and the great experience they had and then decide to purchase something from you once again.

To ensure you stand out from the crowd, our online marketing team will help you create email campaigns, newsletters, and retargeting advertisements. You’ll never have to worry about losing touch with a customer again.

Graphic Design

A good marketing strategy is all based on aesthetics. From your logo to your website, having a clear and appealing design is key to winning business. Luckily, NetSource’s team provides graphic design services fit for your company’s needs.

Our design team has won over 64 awards for Logo Design, Interactive Design, and Collateral Material. We have a proven track record of taking business from dull and drab to attractive and defined. We’ll work with you to figure out how you would like your customers to see you. It’s all in the visuals, and you want sacrifice design when you work with NetSource.

 

Are you ready to make an impact? Get in touch with NetSource Technologies by giving us a call at 1-800-709-3240 or filling out this form to request a free quote. Don’t lose sight of your brand and keep all of your marketing efforts under one roof when you work with us

Facebook Targeting Changes

It seems as though Facebook is forever changing and updating its platform to perform better for users. This includes its advertising strategies. After getting caught in controversy surrounding its targeting mechanism, Facebook announced that advertisers would see some changes to ads to prevent discrimination and make ads available to more users regardless of their backgrounds.

You might be wondering how this will affect you and your marketing. Don’t panic, you’ll still be able to maintain your presence while reaching key audiences. Facebook’s main challenge is balancing its typical users’ needs with its advertisers’. They want to guarantee users their privacy and still have successful advertising to sustain their platform. To fully understand the changes Facebook will make to ads, it’s important that you read up on what to expect.

Here’s a list of some of the changes Facebook intends to execute for ad targeting:

Housing, Employment or Credit Card Ads

After the National Fair Housing Alliance accused Facebook of allowing advertisers to exclude women, members with disabilities, and families with children, Facebook announced it would institute restrictions for how housing, employment and credit card providers targeted their ad campaigns. They include:

  • They will no longer be allowed to target by age, gender or zip code.
  • They’ll have less targeting categories to use in campaigns.
  • Detailed targeting options appearing to relate to protected classes will not be accessible to these businesses.
  • Multicultural affinity will be unavailable.
  • Facebook will create a tool anyone can use to search for all current housing ads in the nation targeted to different places across the country, even if the ads aren’t targeted toward you.

How Will Facebook Targeting Changes Affect Your Business

If your business doesn’t fall under opportunities for employment, housing, or credit cards, then you should feel little effect from these alterations. However, if it does, then you should be aware that you might need to rearrange your audience groups to maintain engagement. You’ll still be allowed to boost posts and run the ads you’d like for your pages. Focus on the quality of your content and make it customizable to a wide range of different demographics. As long as you follow Facebook’s protocol, using ads will still be an effective tool to drive traffic to your business.

Everything You Need to Know about the 2019 Facebook Targeting Changes

Need help tailoring your Facebook ads? NetSource Technologies provides digital marketing services for social media as well as online marketing, SEO and PPC, and graphic design. Get in touch with us here.

a/b testing

Nowadays, the only way you can truly know how to reach your target audience is to test it out first. Advertising and marketing are based on making judgements about who you’re attempting to reach and then following through with your first ideas. As professionals, we’re constantly making slight readjustments in order to see a successful reaction. With the power of A/B and split tests for advertisements, that process is easier than ever and allows us to see the impact of just one edit. Follow these suggestions for how you should use A/B Testing to your advantage:

Don’t Make a Commitment Before Experimenting

The original concept of A/B Testing was to give online marketers the ability to experiment. By using an A ad with the original concept, you can create a B ad with minor modifications to see whether it makes a difference in your results. The change can be as simple as using a different image or wording. Whether you’re trying to get conversions, impressions, or time spent on a website, making these tweaks could make or break your strategies. It also allows you to be non-committal at first to any one version of an ad. Whatever way you look at it, experimenting with testing can only help you better connect with your audience.

Stop Wasting Money

Making a great campaign is a huge investment. Your team puts in so much effort simply researching marketing concepts, audience analytics, and branding tools to craft the perfect delivery. It takes a lot of time and money to launch any ad campaign and even more so for a successful one. The best way to save your money is to use A/B and split testing tools on search engines and social media. Instead of creating multiple separate ad experiences after one doesn’t seem to work, you can test two out at the same time with the same audience. It’s cost-effective, and it will show you immediate and comparable results. Stop wasting your business’s time and resources on just one strategy. Get double the tests for the cost of just one.

Never Settle for Just Okay

Nothing is ever perfect at first. This includes your targeting campaigns, but too often advertisers assume that their first efforts will deliver the results they’re expecting. We don’t allow ourselves to make the mistakes that might inform our next decisions. To be successful, you need to abandon the goal for immediate perfection. Accept that there is so much to be discovered about your audience and what they like. Ongoing revisions allow us to accomplish this without becoming the downfall of our misjudgments. If you see the process as an ongoing trial, then you’re sure to be less disappointed by any failures and more encouraged to make things work.

Ready to try out A/B Testing? NetSource Technologies offers the best advertising solutions for your business. Get in touch with one of our experts here.

The Power of A/B Testing and Ongoing Revisions

What is your name?
Lindsay Gamble

Do you have any nicknames?
Not particularly.

When is your birthday?
October 18

Hometown / Where have you lived?
Originally Orlando, but I live in Gainesville now.

What do you do at NetSource Technologies, and how long have you worked here?
I’m a Social Media/SEO Specialist, and today is my first day!

 

What is your favorite part of your job?
I love having the ability to be creative and reinvent a client’s social media.

 

What piece of technology could you not live without?
Cell phone

What do you like to do on the weekends?
Spend time relaxing at home with my fiancé, watching Netflix and going out to eat.

Do you have any hobbies?
I love interior design and reading.

What are your top three moments in your life so far?
Starting college, starting my first real job, and getting engaged.

What is your favorite color?
It always changes, but currently it’s navy blue.

What is your favorite food / drink?
Popcorn is my favorite snack, and my favorite drink is Earl Grey Tea.

What is your favorite musician or type of music?
Favorite Musician: David Bowie, I listen to mostly 70s and 80s music.

What is your favorite sport? Do you have a favorite team?
I’ve always been a Gator, so I cheer for any UF team.

What are your favorite TV shows?
Stranger Things, Downton Abbey, and Breaking Bad have been my favorites.

What are your favorite movies?
Anything from Disney or Pixar, Harry Potter, and some Rom Coms

What are your favorite books / magazines?
Any book by Malcolm Gladwell, but my favorite genre is typically mystery or psychology books.

Twitter or Facebook? (and why)
Facebook– I use the Messenger feature a lot, and it’s the best way to keep up with my friends.

Tell us about your family!
My parents live in Orlando, and my mom is a teacher while my dad is a pharmacist. I have one older sister who lives in South Florida and works as a Mechanical Engineer.

Do you have any pets?
Not currently, but I’ve fostered dogs with a pitbull rescue.

If you could visit anywhere in the world, where would you go?
Probably Canada

If you couldn’t be a Social Media/SEO Specialist anymore, what career would you pursue?
I think I’d work for an animal rescue.

 

If you could choose to have any superpower, what would it be?
Telepathy

How do you think technology and/or web design will change in the next 10-20 years?
I think technology will become more self-automated than ever, allowing us to automate tasks that would normally take up a lot of our time. This will allow us to focus our energy on other things, but it also might make us a bit lazier.

How an SEO Expert Can Help Grow Your Business

If you’re a business owner, you know how valuable it is to have a well-designed and engaging website. It attracts new customers and maintains relationships with current ones. But even if you have a great website, you might not be aware of the process that actually brings users there.

People often first discover your business through a search engine. Nowadays, it’s crucial to understand Search Engine Optimization (SEO) and how to land at the top of Search Engine Results Pages. It can often be a complex system, so that’s why you might want to consider hiring and SEO expert to take care of the hard work for you.

It Will Help Customers Find You First

To make the most out of your online presence, you have to understand how customers search for you. It’s not all about your ranking on a search engine, it’s also about the keywords you choose. A keyword is a term chosen to describe the contents of a certain web page. These are what online visitors use to find you.

Only a true SEO expert will know the best keywords to use to increase your web traffic and sales. Through competitive research, experts first pinpoint popular keywords then show you how to integrate them in your website to achieve optimization. If done correctly, your customers will have no trouble finding you amidst all the other results.

You Can Increase Your Brand Awareness


If you’re priority isn’t to drive sales, a qualified SEO specialist can also help you build your brand’s reputation and credibility.

Through keywords and back-links, an expert can help you look like experts in your industry and put your name out there. This will be great if you’re a brand-new company and want to attract a consumer base or if your business is starting a new venture. An SEO expert will always keep your interests in mind when developing a strategy.

It Will Help with Future Success


Think of an SEO expert as a resource for your business. They’re there to guide you and keep you up to date on the latest trends. Google’s search algorithm is always changing, and it’s the specialist’s responsibility to track and adapt to it.

That’s how they’ll help you stay relevant. By following the trends and continuously improving your website, you’re sure to leave an impact for years to come.

Ready to hire an SEO Expert?

As an interactive digital agency focused on our customer’s needs, NetSource Technologies is home to a team of SEO Specialists all well-versed in how to advance your search engine strategy. To learn more about working with us, click here. Get in touch with us today!

How an SEO Expert Can Help Grow Your Business