So you finally got your website up, running, and ready for client/customer interaction but what comes next? Many people think you just stop there and let the website do its magic. However, one of the best things you can do to increase customer interaction and referrals is to add videos to your website yet many find the idea a daunting one. I am here to tell you that it does not have to be hard at all and, in fact, it can be quite a lot of fun too. So here are five ideas to get you started. […]
Over the years Facebook has become a staple in the daily lives of most Americans. In that time, Facebook has made a wide variety of updates and changes to meet the needs of its users. With such a large portion of the population using Facebook, it has become a must to use this tool to reach more potential customers for your business. For a long time, users were creating “pages” for their businesses that were actually Personal Accounts, and using them to gain traction in the online market. As more users created these sorts of pages, Facebook took notice and began to guide them towards the use of a tool that better catered to a business’ specific needs rather than the workarounds that they had been using. While some businesses try to hold on to the idea that using a personal page for business is better, Facebook has taken a more aggressive stance against this, saying “It’s against the Facebook Terms to use your personal account to represent something other than yourself (example: your business), and you could permanently lose access to your account if you don’t convert it to a Page.” (Facebook.com/help). Keeping this in mind, we will go over some of the other differences between the two types of accounts and show why you should choose to create a Business Page for your online marketing needs. […]
1. Prime Time Search Results – Reach the Top of the 1st Page
When you search for something, let’s say shoes for sale, what’s the top results that appear? Yup you’re right, paid ads, right above the unpaid (organic) search results! Pay Per Click is a very effective form of advertising that puts your business, and the products you sell, at the top of search results at the exact moment potential customers are looking for them. Meaning you’re attracting the most qualified buyers when they are ready to spend money!
URL tagging is a very important part of tracking the performance of your AdWords ads and can help you determine which ads and keywords are giving you the best (and worst) ROI.
What is URL tagging? […]
Detroit Lions multimedia journalist, Tori Petry, recently launched her new website with the help of the Netsource Technologies web design team. The new site, www.toripetry.com, allows Tori to share her online content, post live interviews, and keep Lions’ fans up to date on the latest team news. […]
Everyone knows what bad design looks like. I know what you’re thinking: If everyone knows what bad design looks like, then why do people still think animated flaming skulls on websites are a good idea? […]
Bradd and Hall has been one of the top suppliers of RV furniture, products and renovations for over 34 years, so it was only fitting that they have a custom website of equal quality. Recently, the designers at NetSource Technologies helped Bradd and Hall launch www.bradandhall.com, a custom e-commerce website that is mobile-friendly and designed with their customers in mind. […]
The world we know today is one of digital dominance, and the average amount of time spent online increases every year. People have become more interested in online shopping because they think they can get better deals online and won’t have to shop in crowded malls or stores. According to nchannel.com, 64% of people think customer experience is more important than price and 65% of people have cut ties over a single poor experience.
Numerous factors are taken into account when discussing customer experience and the most important factor of customer experience is website design. Your website’s design determines how a customer feels and interacts with your brand.
So how do you know if your business has poor website design? Here are the top 4 warning signs that your web design needs improvement:
What’s the first thing you do before you buy something or go to a store?
According to the experts at AdWeek, 81% of shoppers do online research on the company or product they are considering BEFORE they make a purchase. A major part of thisresearch process consists of reading online reviews. Whether we like it or not, reviews are one of the most important and trusted resources that people take into account when choosing where to shop, eat, or do business.
As a business owner, reviews are extremely important to your reputation, and they simply can’t be ignored. Your goal should be to generate positive reviews from your customers. But how? How do you get someone to go home and write a review after a good experience? What do you do when someone gives you a bad review?
Don’t worry, keep reading and we’ll answer all these questions for you.
But first, the key to your reputation starts with YOU. […]
Even with all our new technology, smartphones, social media, etc., email is still one of the greatest marketing tools around. It’s inexpensive, flexible, targeted, and very effective if done correctly. […]
If you are hearing a lot of references to the phrases “mobile-friendly”, “responsive mobile” or “mobile responsive” in regards to website design and not quite sure what all this means, you are not alone. You may also be aware that these phrases somehow play into your Google rankings but are not entirely sure how or why? Let’s review so we can come away with a clearer understanding.