Marketing with LinkedIn

Are you using LinkedIn to its fullest potential? Brent Haeseker and Veronica Buhl return for the second installment of their Marketing with Social Media series. This time they discuss how you should be using InMail, business pages, and industry specific groups to maximize your networking abilities.

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Setting up your business Facebook page is always an exciting milestone. Now people will be able to find you, share your content, and become raving fan loyal customers, right? Well, maybe! You see, if all you do is set up your Facebook page you still might not be reaching people and it could be because of two simple oversights.

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If you just did a search for “Do I need a privacy policy on my website?” we have your answer. Yes! Every website should have a privacy policy.

What is a privacy policy?

A privacy policy is documentation of how your website collects visitor information and what you do with that information. Sections in a privacy policy generally include the following:

  • Introduction about your company.
  • What information is collected and how?
  • How is that information used?
  • How is the information stored/protected?
  • If/how the information is shared.
  • If/how the site uses cookies.
  • Your company’s contact information (email, phone and mailing address).
  • Notification that by using the website, the visitor consents to the terms.

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Image File Types Thumbnai

Let’s face it, there’s a ton of image file formats out there, and unless you are a graphic designer, you’re probably confused as to what all those file extensions mean.  You’re also probably curious why your web developer or ad agency are asking you for specific file types for your different digital assets.  In this video, our website consultant, Brent Haeseker, speaks with Derek Heron, one of our designers, in order to help you learn about these file formats.  […]

Perhaps your still doing the social media for your business on your own or maybe you have assigned it to another employee by adding it to their duties. Whatever your social media arrangement, if you are trying to run a company and handle your business’ online presence without the help of a social media specialist or manager more than likely you are not getting the benefits you could from it.

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Let’s be honest for a moment. You’re in business to make money. Sure, you want to help people by providing a solution to their problems however, the bottom line is if your business wasn’t making money it would just be a hobby. And hobbies very rarely create enough income to provide for you and your family.

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