The ecommerce world is advancing rapidly, and anyone who isn’t running furiously to keep up is going to be left behind. That’s why it’s so vital that you use every method at your disposal to make your ecommerce site as compelling as possible— and embracing the power of emotion often goes hugely undervalued.
We’re not rational creatures at heart. We’re emotional, driven by impulse and desire, and nothing gets us buying more than emotional resonance. Let’s go into some more detail about why your online store must exhibit some kind of emotional appeal.
A website with all text is boring and can turn away potential customers. In this video, our web consultant, Brent Haeseker, shows why it is important to utilize images and concise text in order to maximize the impact of your site.
How your business handles customer service is paramount to your success – and your customers’ if you’re a B2B business. There are so many tools and systems available in the customer service realm to consider when deciding how your team will service customers. One tool to consider is an online live chat function. Here are five reasons you should consider utilizing live chat on your website. […]
There is much thought that goes into any new website, and the larger your site and the more features it has the more planning will be needed to ensure your goals are met. But before we jump into determining your website needs, let’s start with the needs of your customers.
It is important to realize your website is not for you. You are not marketing to yourself – you are marketing to potential customers. You are not trying to sell products and services to yourself – you want THEM to buy from you. To do this you need to know how to appeal to them. What are their needs that you can serve with the products and/or services you offer? […]
NetSource’s web design team is proud to launch a new website for Alvarez Truck Brokers of Florida, Inc. Since 1974, Alvarez Truck Brokers has been proudly serving partners and customers in Ocala, Florida.
If you have determined your website is due for a redesign, now is the time to start setting your goals for it. Before you think about color schemes, visual eye candy, or even a budget, determining what your website goals are will help guide all other aspects of the planning and design of the site. Yes, even before determining your budget, you should set your goals. Then based on your budget, you can scale your goals accordingly.
I speak to a lot of business owners about their websites. There is a surprising variety of goals that I hear from these business owners as to what they are seeking. While I’m no fan of design by committee, I do see that most of the best goal setting for a website redesign comes from a company where multiple staff or department heads are consulted. Different departments have different vantage points on the business and thus can see different needs that may not be obvious to others – even the business owner.
To give you a head start on ideas for your goals, I’ll give you a peak into some of the most common goals I’ve heard from clients during my 17 years with NetSource: […]
While the age of a website is a good indicator of whether it is time for it to be redesigned, in truth there are more indicators to consider. Like us humans, some websites age better than others. You can be 100 years old and still run a marathon (it’s very rare, but it’s been done) or 20 years old and an out of shape couch potato (probably not as rare, unfortunately). A well designed site from a reputable development company can have a much longer and more productive lifespan than a poorly designed website. That said, you should do a health report on your website each year to make sure it is still performing at it’s best for you.
The NetSource design team is proud to announce the launch of www.nationalitpa.com, the redesigned website for the volunteer organization dedicated to serving the public on behalf of telecommunications companies and home to the ITPA National Office & Museum in Hinesville, GA. […]
The NetSource Technologies’ design team has just launched a new, redesigned website for Archifence, Inc., a company that specializes in commercial and residential horse farm development. Projects range from a residential fence job to converting raw land into a large site-plan for training. Archifence, Inc. plans each development project around the smallest details of horses such as their safety, comfort and stress levels. For over 13 years Archifence, Inc. has been attending to clients in the Florida area but its previous website was outdated and not designed for optimum user experience. NetSource Technologies web experts built a custom design that enhances the brand and is easier for users to navigate through on a desktop or mobile device. […]
Everyone knows what bad design looks like. I know what you’re thinking: If everyone knows what bad design looks like, then why do people still think animated flaming skulls on websites are a good idea? […]
The world we know today is one of digital dominance, and the average amount of time spent online increases every year. People have become more interested in online shopping because they think they can get better deals online and won’t have to shop in crowded malls or stores. According to nchannel.com, 64% of people think customer experience is more important than price and 65% of people have cut ties over a single poor experience.
Numerous factors are taken into account when discussing customer experience and the most important factor of customer experience is website design. Your website’s design determines how a customer feels and interacts with your brand.
So how do you know if your business has poor website design? Here are the top 4 warning signs that your web design needs improvement:
The expert design team at NetSource Technologies recently launched www.thecenters.us, a new custom-designed website for The Centers, Inc., a private, non-profit organization providing a full range of mental health, recovery support, and child safety services to the residents of Citrus County and Marion County, Florida.
As part of their rebranding strategy, The Centers needed a new website that could improve their overall user experience. Their new website design makes it easier for visitors to find information, navigate the site, and access The Centers’ social media pages.