by netsourceinc | Nov 15, 2021 | Digital Marketing, Search Engine Optimization (SEO), Social Media Marketing (SMM), Uncategorized
Google Business Profile, formerly known as Google My Business, offers businesses a way to present and manage their company across all of Google’s platforms. The business profile and the Google Profile Manager announced a name change along with some exciting feature...
by netsourceinc | Oct 15, 2021 | Digital Marketing, Strategy & Analytics
When your business is looking for a convenient and complete email, application, and communication solution, a Microsoft 365 Managed plan is the perfect custom, convenient solution. Whether your business is bustling with a hundred or more employees, or you’re a smaller...
by Anthony Gilkes | Oct 1, 2021 | Digital Marketing, Search Engine Optimization (SEO), Strategy & Analytics, Website Development
Every so often, something comes around that drastically changes the world of digital marketing and web design. We’ve seen it in recent years with the iOS 14 update, ADA compliance, privacy laws restricting website tracking cookies, and now Core Web Vitals. Each of...
by Anthony Gilkes | Jul 12, 2021 | Digital Marketing, Strategy & Analytics, Website Development
In late 2020, Google Analytics 4 (formerly App+Web) came into the spotlight. Before, you needed Firebase to track mobile apps and Universal Analytics to track websites. The capabilities of both platforms were combined into Google Analytics 4 (GA4). However, this is...
by Anthony Gilkes | Jun 30, 2021 | Digital Marketing, Strategy & Analytics
Google Analytics 4, referred to simply as GA4, has entered the scene leading many to ponder why and whether it’s worth upgrading from Universal Analytics (UA). Even though GA4 looks identical in many ways to UA, it has key fundamental differences like solving privacy...
by Tori Petry | Apr 5, 2021 | Digital Marketing, Search Engine Optimization (SEO)
Showing up in Google search results for general contractors doesn’t just happen by accident – it takes a carefully crafted contractor SEO strategy to do that. SEO stands for search engine optimization and it is essential if you want your business to rank high in...
