NetSource Technologies, Inc. is proud to announce the launch of Global Supply Network‘s newly redesigned website. Global Supply Network manufactures superior quality printer ribbons for the Credit Card and Financial Industries.
Did you know that 64% of online users are more likely to buy a product online after watching a video on social media?
This information along with a plethora of other online studies show that with the rise in the prevalence of social media usage for the average consumer, the benefits of utilizing social media as a marketing tool have grown exponentially.
Despite the overwhelming amount of evidence that having a social media presence is a must have for any business, there are still a few hold outs that don’t understand the need or have the desire to expand their business into the social media world. Many of these last few holdouts are even starting to convert though. When they ask “Why? Why do I need a social media presence?”… Truly, the answer is simple, yet multifaceted. The short answer is because you want to grow with the times… but if you want more detailed information about how social media will help you grow as a company, please keep on reading.
With over 2.27 billion active monthly users on Facebook alone, the potential to connect with your clients and target audience on social media is ridiculous. Between Facebook, Instagram, Pinterest and Twitter the opportunities for connections are endless! Social media is the perfect place to really connect with your audience and humanize your brand. When you engage with your followers on social media, the stigma of “big faceless company” starts to dissolve and people begin to see the people behind the company. Social media makes people feel connected to people they have never met in person before… It created meaningful relationships with consumers and gives you a platform to share your company beliefs, values, and touching employee stories that will pull at the heartstrings of your client base.
So you have an amazing product that you know will benefit humanity and sell like hot cakes…. The problem is no one is buying, what gives? Sometimes, having a great product just isn’t enough. If no one knows who you are, they aren’t likely to purchase from you. Social media is a perfect way to build brand awareness, which will in turn increase your overall sales. People want to know the company that they are purchasing from, they want to feel they can trust you, and by building a social media presence where you connect with your client base, you in turn increase your brand awareness.
So you are connected, people are aware of your brand….Now it is time to boost your sales! Social media should be an integral part of your sales funnel. As I mentioned earlier, people are more likely to make a purchase when seeing a product in a video on social media, so make some videos to highlight your products! You can also begin utilizing paid ads on social media sites to further engage with your target audience. These ads tend to have higher reach, better targeting, and a higher ROI than many traditional ads and cost less than other online advertising.
With the explosion of social media marketing and the influencer marketing boom, having a social media presence can help your brand connect with influencers. This will increase your reach and drive people to your site! I won’t dive too far into what influencer marketing is and why it is beneficial, but you can read all about influencer marketing here.
Last but not least, social media can help you manage your reputation and properly manage potential crisis. Think about it, if something goes wrong, the first place people go now is to social media to complain. If you have a presence on social media, you can catch these complaints early on and nip them in the bud! This will show people that you care about your customers and fix any issues in a timely manner, which will endear people to you and your brand.
There are so many beneficial reasons to grow your social media presence for your business. Today’s society is going digital, and businesses must adapt and grow with the times. It is important to view social media as a tool you can use and not as something scary to run away from!
NetSource Technologies is an award-winning web design, hosting, e-commerce and consulting company that has been serving Ocala, FL and clients nationwide since 1995. Our design team specializes in creating custom websites for clients in every industry, from race cars, to RVs, to clothing stores. Other services include SEO optimization, content development, branding, and social media marketing. Visit www.netsourceinc.com for more information on our services. Does your business need help with its branding? Contact Us Here!
Having a website for your business is essential to creating your brand and acquiring new clients. However, if your company’s website is not optimized it could actually be pushing your current and future customers away. In this article we will discuss the top 6 ways that your website might be damaging your business.
Every business needs to build their brand and it doesn’t happen overnight. However, there are several surefire ways to get your business’ branding going and in this article we will attempt to give you some ideas on how to get the ball rolling.
When it comes to creating a website for your business, there are numerous things that must first be taken into account. Not only do you need to provide valuable information for your consumers, you also need to make sure that your website is aesthetically pleasing. Websites that are not pleasing to the eye will detract from the user experience and usually lead to people leaving your site rather quickly. In order to ensure a pleasant user experience, make sure you are implementing these 5 aesthetically pleasing website elements.
NetSource Technologies, Inc. is proud to announce the launch of Arrowhead Campsites and Mobile Home Park‘s newly redesigned website. Arrowhead Campsites and Mobile Home Park is located in Ocala, Florida and provides a quiet, rustic, camping experience only 3 miles from town and short rides to all Central Florida attractions.
We all have a need for certainty. It’s one of the six human needs. However, if you’re looking for absolute certainty in your traffic stats program you’re not going to get it. Now that’s not to say that web traffic stats programs are not useful. They definitely are very useful and provide important information that will help you and your business make decisions about content, product, and marketing creation as well as give you information about your website visitors’ preferences.
In this video Aaron Low, our Launch Coordinator and Web Programmer, talks with our consultant Brent Haeseker about setting up and updating WordPress. WordPress is touted as an easy-to-use platform for building websites, but there’s more to it behind-the-scenes than one might originally suspect. Find out more about installs, backups, manual upgrades and what happens when you pick the wrong 3rd party plugins to use. […]
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The first half of 2018 proved to be exciting for NetSource Technologies, Inc. as we took home two more ADDY Awards (American Advertising Awards) from the American Advertising Federation in two different categories.
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Most online retailers know this well after a single season of rushing to keep up during November and December, but preparing for the biggest and best retail season online takes time and energy. Start now, and you’ll enjoy the benefits once you’re too busy to concentrate on anything besides fulfilling orders and customer service! […]