Hand holding tablet with Live Streaming word on wood table ,Internet marketing concept..

In terms of mass media, video is king to consumers. While not all video receives the same amount of attention from consumers, as a whole, Americans spend a combined total of over A BILLION hours a day watching videos. Needless to say, video can be of great use to your business for advertising and marketing efforts. What about a live feed though?  Seeing that social media sites don’t seem to be a passing fad, it may be time to consider using live streaming tools for your business.

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Spotlighted businessman

Everyone talks about the need to have a ‘brand’ for your business, but you might be wondering why having a brand is important in the first place. A brand, simply put, is who you and your business are. It’s the image that you want to project for your products and services. Being unclear about what your business is about will confuse your potential customers, and if they don’t know who you are and what your values and missions are they most likely will move on to some other business that is clear about who they are. Branding is about standing out from the crowd and showing your customers why your business is unique in its solutions to their problems.

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Sep 8, 2017

Hurricane Irma Alert

We have been closely monitoring Hurricane Irma, and as many of you probably already suspect NetSource’s office in Ocala, FL will be closed at least Monday. It is likely that we will lose power here in our office. This means that we will be unable to send or receive email or phone calls from the office.

For Technical Support

In order to serve customers with Technical Support issues, [email protected] will deliver to a mailbox on one of our storm hardened servers in Orlando. We will monitor this mailbox as frequently as possible and respond to customer requests as soon as we can. Obviously if something is broken that requires a drive, our response may be delayed by high winds or road debris, but we will respond as soon as it is safe to do so.

Websites & Email Should Be Unaffected

All of the servers hosting our customer’s DNS, websites, FTP, Email, etc. are in storm hardened and secure data centers with large banks of batteries as well as generators and a guaranteed fuel supply. This means we do not expect the storm to impact those servers. It is possible that one or more Internet links to the data centers will go down, but they have many redundancies built in, which should ensure that our servers and our customers’ websites will be reachable throughout the storm and following the storm.

 

Social Media

Social Media Marketing! The term is thrown around everywhere these days but is it all hype? Should you be paying attention and jumping on the social media bandwagon? The answer is an unequivocal ‘Yes, you should be paying attention’ especially if you want your business to reap the rewards it has to offer.

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Photographer at Work

If your business is B2C or B2B, the photographs on your website have the power to make an impactful first impression for your brand. Photography is important for your brand, whether it’s aesthetics tailored to your targeted audience, or high-quality pictures of your products. It could be the reason a visitor decides to stay on or leave your website, or decides to contact you for a consultation, or purchase a product. Good photography is essential to any business and will increase engagement of website and social media visitors.

Check out ten statistics that prove why you need the right photography for your website:

Photography Infographic-NetSource

Source: HubSpot

If you need professional eyes to build your website and help you generate good photography, our web design and social media marketing experts at NetSource Technologies can help. Contact us today by calling 1-800-709-3240 or click here.

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Woman using Instagram app on Apple's iPhone 6

It’s no surprise that social media platforms such as Facebook and Twitter are an important part of a business marketing plan, however many businesses overlook the important role Instagram plays in that marketing plan.

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budgeting

Honestly, this is probably my least favorite blog article to write in this blog series on Business Website Success.  This is because, unless I’m talking to you about your specific website project, it is impossible to actually provide accurate pricing for you.  Everything we do, and this is the case with most professional website development firms, is custom built. […]

Photographer at location shot

In the social media ruled world we live in today, the use of quality imagery has become a necessity for any business with hopes of being successful. Some of the most popular sites that offer a means to spread information about your business operate mostly if not totally with the use of images. Platforms like Instagram, Pinterest, Snapchat, and Facebook offer users the ability to add images to posts. Looking at how successful these companies have been and are currently, there must be something to incorporating this feature.

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smart city and smart phone application using location information, hand hold smart phone, vector illustration

Darts in bull's-eye

Incorporating location intelligence into your marketing can drastically drive up results by getting your business and its message out to the right audience at the right time. When you know how to use geomarketing in an effective way, you build trust with your consumers and can easily provide them with the information they need. One form of geomarketing is local listings. these are the free business listings from sites like Google, Yelp, YP, etc. It is important for you to claim your business listings. Here’s why:

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Live Chat

How your business handles customer service is paramount to your success – and your customers’ if you’re a B2B business. There are so many tools and systems available in the customer service realm to consider when deciding how your team will service customers. One tool to consider is an online live chat function. Here are five reasons you should consider utilizing live chat on your website. […]